In The Innovation Blind Spot: Why We Back the Wrong Ideas and What to Do About It, a book released just last week, social entrepreneur and venture capitalist Ross Baird discusses how our blind spots affect how, whether, and to what extent we support the ideas of tomorrow. In it, he describes how mental shortcuts, biases, and funding models prevent us from tackling our most pressing social and economic challenges, instead opting to solve problems that are familiar, and where investment returns are more predictable.
Much excitement has been building over what feels like the beginning of an era of immense technological advance, the central role that entrepreneurs will play in its development, and the potential for a wide range of regions to reap the rewards. But progress won’t come easy. Significant challenges are likely to follow as digital technologies expand into relatively untapped areas of the economy.
Two excellent books out in as many months—and a quick data analysis here—persuasively drive these points home.
Although it's been out for nearly two years, I finally managed to read Creativity, Inc.—the first hand account of Ed Catmull, the genius behind Pixar, about his journey in building the company. While the book contains engaging stories behind some of the most commercially successful and entertaining animated films of all time, it's really a book about managing a fast-growing, innovation-driven, entrepreneurial, creative enterprise.